Friday, February 26, 2010

Social Media

Social-Media is a strategy of business development. You are already participating whether you know it or not. Become active in the conversations concerning your brand. Social-Media is conversation using the worldwide web and digital input.

Social-Media allows the customer to be heard and the customer is really the one person who can fire you by not ever using your brand.

This is the era of customer driven business philosophy according to Harvard Business review. Listen and respond to what the customer is thinking, saying, and doing and your brand will be successful!

Come on Tucson Business friends and jump on the Social-Media bandwagon and partner with us in The Jim Click & Holmes Tuttle Automotive Team Business Preferred Network!

Wednesday, February 24, 2010

Civility in the Workplace

For someone like me, civility is what my Mother taught me. Good manners and respect for others is an important contributor for more cheerful daily living. Cheerfulness is an important contributor to health. And, for whatever other reasons, I like doing it because it feels good to be nice to people.

My experience says that more civility in the workplace can also bring many more rewards. Too often I see employees treat each other with a lack of respect and tolerance. It seems as if everyone is too busy to be nice. It seems as if we treat those we engage daily as if they are not important to us. Personal reflection on this usually occurs after we have lost a relationship, a loved one, friend, or customer.

Do yourself a favor. Reflect now, honestly, on your relationships and see if you are satisfied on the way you contribute to making them positive. The rewards are outstanding when you use principles of civility like manners and respect.

I invite you to participate in our Jim Click Business Preferred Network where everyone is treated as the valuable relationship it is.

Tuesday, February 16, 2010

One Step at a Time

I attended an inspiring breakfast this morning. Good food and good people. The speaker talked about several ways to be successful. The one thing that I related to was the idea of being focused on the task at hand. Having a goal is important but making sure you are taking the journey one-step-at-a-time is the joy. Knowing that your actions have a purpose and you are giving it your best effort is the prize. If that brings you the winning trophy so be it, but, if it doesn't you will still be content and happy in the knowing that you have given your all and you have no regrets about the effort you put forth. By giving your best, you are the best! And, that is a feeling well worth having.

Help us have the best Tucson area business network and partner with us in the Jim Click Business Preferred Network as we try to live up to our potential by helping others and ourselves.

Thursday, February 11, 2010

Today's New Customer

In case you're not looking the customer is becoming the driving force in this era's new business model. In 1934 entrepreneurs, like Henry Ford,set the stage for how business would be conducted. He directed the philosophy that most other companies followed. It was management from the top down.

In 1973, about the time of the oil embargo, we were learning that great inventors and entrepreneurs were not necessarily the best managers. So we initiated the professional management philosophy. Our philosophy was geared to get the highest return on investment for the owners.

Now, Harvard Business review reports we are in a new era of business philosophy and it is being driven by the needs and wants of the customer. Enter the complexed world of social-media. The new customer expects much more from his/hers vendors. And they now have the technical resources for talking and investigating our products and services. Learn more about this affects you, from sales guru Jeff Gitomer, by visiting his website at: It is an eye opener.

And, partner with us through our Jim Click Business Preferred Network. We will do our best to keep you informed about ways to help your business thrive and at the same time give valuable incentives to your employees.

Thursday, February 4, 2010

The Purchase Funnel

The classic purchase funnel has been modified to reflect the information technology advancements over the last several years. When you advertise you make people aware of your products and services. Next the prospect considers it. Then they decide its a good thing for them and they purchase. This is where things change in today's marketing scheme. Now, they talk about it and what they say is trusted by those who hear it. And, using social-media they have more ways and greater reach than at anytime in history.

FaceBook, Twitter, Linkedin, Texting, Websites, Webinars and etc now connect millions of people when they want information about your product or services. Whether you are pro-active in this modern phenomena or not doesn't matter - you are involved! And, it would be good for you to learn how you can use this to your advantage.

Join our Jim Click Business Preferred Network and let's learn together how we can thrive together. It is an exciting adventure!

Wednesday, February 3, 2010

Winter Time Rain

It isn't a beautiful Tucson sunny day today. It looks like thos seldom-seen clouds are going to bring us a grey rainy day. Most of us enjoy these days as we know soon the sun will shine again.

I think life is like that. All of us have rainy days bringing challenges of health, finances, loss, relationship problems, and you can name your own special worry. It helps to remind ourselves that these challenges will diminish and we will thrive again when the sun shines later in our life.

Be hopeful. The rain brings strength and the sunshine harmony. And, I'm hopeful I'll see you soon at our next Business Preferred Network meeting.