I read in "Simple Truths" that the most effective salespeople have a similar trait, they all sell from the heart. In other words they care about the people they sell to. They care about the products they sell. They relate to their customers needs and problems and find ways to solve them.
I find the greatest obstacle to successful selling is a lack of honest communication. When you sell from the heart you always are an honest communicator. If both sides of a sales transaction can see each others needs, there is a strong chance they will find common ground in which to complete the transaction.
Honestly, we want you as a Business Preferred partner so we can help each other do more than we could ever do alone. Everyone in our Tucson network is selling from the heart!